Upgrade To Comfort

Upgrade To Comfort is a 12-month multi-media marketing program that offers customized advertising campaigns at deep discounts to support RJ Murray's local Carrier dealers.

The Program offers you a multitude of customized advertising options at less than 70% of the cost if purchased individually and extends the reach and effectiveness of your company's own marketing efforts.

Any authorized Carrier dealer within RJ Murray's service territory may join the Dealer Program, which is offered on a first-come, first-served basis until funding is depleted.

Talk to us about how we can help tailor marketing options to support your own advertising efforts and sales goals. Contact your Territory Manager for more information.

The marketing program is focused on:

• Generating qualified leads for our Carrier dealers
• Promoting and building awareness of individual Carrier dealers
• Educating consumers and driving their online search to Carrier dealer links
• Building awareness of the Carrier brand
• Providing affordable dealer participation cost

Components may include:

• 12-month ongoing SEM marketing
• Print advertising
• Digital/Mobile advertising
• Television/Cable advertising
• Radio advertising
• Consumer website featuring dealer pages with interactive map and listing
• Community sponsorships and contesting opportunities
• Content marketing
• Direct mail campaigns
• Outdoor advertising
• SEM
• Social media marketing including Facebook, Instagram and YouTube.

Join Upgrade to Comfort: The Northeast Carrier Dealer Network. Call 690-4455 or contact us today.